NEW to the DONNA Signature Event lineup in 2021, Mother’s Day Your Way invites everyone to finish breast cancer in honor of Moms in your own, favorite way. Swim, bike, run, surf, SUP, yoga, pilates, roller skate, juggle… any form of exercise that you love most qualifies. This event is the third and final event of the Genentech DONNA Fearless Series presented by FIS, and is being delivered in a virtual format.

Become A Mother’s Day Your Way Sponsor

Partner with us today and become a sponsor of the 2021 DONNA Mother’s Day Your Way. We offer a wide range of sponsor and vendor opportunities designed to maximize your brand exposure nationwide to a unique, and desirable demographic.

    • Sponsor Packages start at $150 and include exciting amenities such as your logo on finishers’ shirt backs, digital advertising, race entries and more. Naming opportunities including presenting and title options are available upon request. Contact us for more information.
    • Calling All Fitness Studios! Preferred Studio Packages are only $300, and include inclusion in the DONNA Preferred Studio online directory and studio promotion campaign. Let us feature your studio as a great way to complete Mother’s Day Your Way! Learn more and register as a DONNA Preferred Studio today »
    • Vendor Packages are only $50 and include our Virtual Event Bag advertising program and Participant Bag insertions.

One-year or multi-year opportunities are available. Opportunities are also available for other DONNA Signature Events including THE PLAYERS Donna 5K presented by Nimnicht Family of Dealerships and DONNA Marathon Weekend. “Go Fearless” and sponsor all three for a year-long activation strategy.

Your Brand At Work as a Fearless Sponsor

An economic impact of $3.5 – $5M across all events annually
12,500 participants across all events annually
A national audience, 60% in region, 40% out of state
A diverse demographic, 70% female, 30% male
Extensive media coverage and touch points:
* Facebook 28K+ | Instagram 4.5K+ | Email 38K+
* Organic Social Media: 1.73M
* Paid Media: 1.25M impressions | $250,000 value
* Coverage Views: 989K
* Broadcast Media: 3.46M

How To Partner

We’d love to connect with you to discuss our various corporate partnership opportunities (PDF) and to learn more about your organization’s marketing and engagement objectives.

For more information about DONNA sponsorship opportunities, contact Chaz Runfola, Senior Director of Development at sponsor@thedonnafoundation.org.

Vendor Opportunities

Virtual Event Bag | PLACE YOUR AD TODAY »

Virtual Event BagsWe have chosen the industry-leading software platform, ACTIVE Network | Virtual Event Bags™ to provide our event participants an innovative digital expo. Our goal is to provide an online shopping experience for all, and a more effective way for you to reach our participants and to eliminate the unnecessary waste from plastic bags full of paper.

Pricing: Each placement is $50. Purchase your space and submit your content today through our Virtual Event Bag Builder. Submissions are due on or before May 3, 2021.

Show Your Support

We encourage all of our partners to show your support of this event, and The DONNA Foundation. please leverage (right click >> save image as to download) these creative assets on your website and social media platforms! Tag us @262withDONNA or @theDONNAFoundation, and use the hashtags #TogetherWeWILL #RunDONNAVirtual #EverywhereTogether.